ibing 
Dara女士亲授绝技，广告创意招式大全正在这里等你！亲身经历的她，给你手把手教你创意策略研究，还不够？这还有10种顶级表现的创意格式，让你的广告冠冕堂皇！深入消费者心理，发送无法抵挡的信息，简直是令人瞠目的一招。
Dara女士她分享了她的“武器库”，教你如何建立一个内部UGC团队，让你深入创意项目的工作流程。
与专家共事，让你获得测试和分析创意的秘诀！赶快加入我们，打开全新世界的大门。Introducing the Performance Creative Master Course, a game-changer for Facebook and TikTok Ads.
Developed by Dara, a seasoned Performance Creative Consultant, and media buyer, this course reveals the blueprint to create ad creatives that truly convert.
You’ll master creative strategy research, learn the 10 top-performing creative formats, and delve into consumer psychology for unbeatable messaging.
Dara shares her toolkit, teaches you to build an in-house UGC team, and guides you through the creative project workflow. With her expertise, you’ll uncover the secrets of testing and analyzing creatives.
- 教程编号：0829216536
- 教程语言：英语 / 无字幕
- 安全扫描：无病毒无插件 / 云查杀 Virustotal Virscan
- 培训机构：未知
- 文件大小：5.18GB
- 文件格式：视频 / 文档 / 图文
- 压缩软件：7ZIP
- 视频播放：完美解码
│ └─Performance Creative Master Course
│ ├─01-Introduction- Welcome
│ │ 01-A personal note from Dara.mp4
│ │ 01-A personal note from Dara.png
│ │ 01-A personal note from Dara.rtf
│ │ 02-How to get the most out of this course.mp4
│ │ 02-How to get the most out of this course.png
│ │ 02-How to get the most out of this course.rtf
│ │
│ ├─02-Creative Strategy Research
│ │ │ 01-Why is creative strategy research SO important_.mp4
│ │ │ 02-How to Conduct a Reputation Analysis.mp4
│ │ │ 03-How to Mine Customer Testimonials.mp4
│ │ │ 04-Golden Nugget Reviews-The Secret Sauce to Creative.mp4
│ │ │ 05-How to Analyze Your Competitors' Creative THE RIGHT WAY.mp4
│ │ │ 06-How to Quickly Analyze Past Performance.mp4
│ │ │ 07-How to Present Your Creative Strategy Research to Your Team.mp4
│ │ │
│ │ └─Resources
│ │ 01-Why is creative strategy research SO important.png
│ │ 02-How to Conduct a Reputation Analysis.png
│ │ 02-How to Conduct a Reputation Analysis.rtf
│ │ 03-Example of Customer Review Mining.xlsx
│ │ 03-How to Mine Customer Testimonials.png
│ │ 03-How to Mine Customer Testimonials.rtf
│ │ 04-Golden Nugget Reviews-The Secret Sauce to Creative.png
│ │ 04-Golden Nugget Reviews-The Secret Sauce to Creative.rtf
│ │ 05-Competitor Analysis.docx
│ │ 05-How to Analyze Your Competitors' Creative THE RIGHT WAY.png
│ │ 05-How to Analyze Your Competitors' Creative THE RIGHT WAY.rtf
│ │ 06-How to Quickly Analyze Past Performance.png
│ │ 06-How to Quickly Analyze Past Performance.rtf
│ │ 07-How to Present Your Creative Strategy Research to Your Team.png
│ │ 07-How to Present Your Creative Strategy Research to Your Team.rtf
│ │
│ ├─03-Creative Formats That Convert
│ │ 01-How to Use This Section + Notion Guide.mp4
│ │ 01-How to Use This Section + Notion Guide.png
│ │ 01-How to Use This Section + Notion Guide.rtf
│ │ 02-The 10 Creative Formats to Test First (1).png
│ │ 02-The 10 Creative Formats to Test First.mp4
│ │ 02-The 10 Creative Formats to Test First.png
│ │ 02-The 10 Creative Formats to Test First.rtf
│ │ 03-10 UGC Strategies That Convert.mp4
│ │ 03-10 UGC Strategies That Convert.png
│ │ 03-10 UGC Strategies That Convert.rtf
│ │ 03-UGC Scripts.xlsx
│ │ 04-15 Creatives for Service Businesses, B2B, and Info Products.mp4
│ │ 04-15 Creatives for Service Businesses, B2B, and Info Products.png
│ │ 04-15 Creatives for Service Businesses, B2B, and Info Products.rtf
│ │
│ ├─04-Consumer Psychology and Messaging That Converts
│ │ 01-Overview 4.mp4
│ │ 01-Overview.png
│ │ 01-Overview.rtf
│ │ 02-The 16 Human Desires.mp4
│ │ 02-The 16 Human Desires.png
│ │ 02-The 16 Human Desires.rtf
│ │ 03-Advertising Strategies That Scale (How to Take Big Swings with Your Creatives).mp4
│ │ 03-Advertising Strategies That Scale (How to Take Big Swings with Your Creatives).png
│ │ 03-Advertising Strategies That Scale (How to Take Big Swings with Your Creatives).rtf
│ │ 04-Copywriting That Converts- Primary Text.mp4
│ │ 04-Copywriting That Converts- Primary Text.png
│ │ 04-Copywriting That Converts- Primary Text.rtf
│ │
│ ├─05- The Creative Strategist Toolkit
│ │ The Creative Process.png
│ │ The Tools I Use Everyday as a Creative Strategist.mp4
│ │ The Tools I Use Everyday as a Creative Strategist.png
│ │ The Tools I Use Everyday as a Creative Strategist.rtf
│ │
│ ├─06-How to Build an In-House UGC Team
│ │ 01-Overview 6.mp4
│ │ 01-Overview.png
│ │ 01-The Creative Process Overview.png
│ │ 01-The UGC Process.png
│ │ 02-Copy of TEMPLATE_ UGC Brief.docx
│ │ 02-How to Write a UGC Brief that Results in Winning Creative.mp4
│ │ 02-How to Write a UGC Brief that Results in Winning Creative.png
│ │ 02-How to Write a UGC Brief that Results in Winning Creative.rtf
│ │ 03-How to Source UGC Creators.mp4
│ │ 03-How to Source UGC Creators.mp4.png
│ │ 03-How to Source UGC Creators.mp4.rtf
│ │ 04-How to Build an In-House UGC Team.mp4
│ │ 04-How to Build an In-House UGC Team.png
│ │ 04-How to Build an In-House UGC Team.rtf
│ │
│ ├─07-The Creative Project Workflow
│ │ 01-An Overview of The Creative Process.mp4
│ │ 01-An Overview of The Creative Process.png
│ │ 01-The Creative Process.png
│ │ 02-How I Use Trello as My Project Management Tool.mp4
│ │ 02-How I Use Trello as My Project Management Tool.png
│ │ 02-How I Use Trello as My Project Management Tool.rtf
│ │ 03-Creative Testing Roadmap Template.xlsx
│ │ 03-The Creative Roadmap- How to Track Your Creative Pipeline.mp4
│ │ 03-The Creative Roadmap- How to Track Your Creative Pipeline.png
│ │ 04-How to QA Your Creatives.mp4
│ │ 04-How to QA Your Creatives.png
│ │ 04-How to QA Your Creatives.rtf
│ │
│ ├─08-How to Test Your Creatives
│ │ 01-Naming Conventions (Surprisingly important!).mp4
│ │ 01-Naming Conventions (Surprisingly important!).png
│ │ 01-Naming Conventions (Surprisingly important!).rtf
│ │ 02-How to Make a Creative Testing Framework.mp4
│ │ 02-How to Make a Creative Testing Framework.png
│ │ 02-How to Make a Creative Testing Framework.rtf
│ │ 03-How to Test Creatives (TWO DIFFERENT METHODS!!).mp4
│ │ 03-How to Test Creatives (TWO DIFFERENT METHODS!!).png
│ │ 03-How to Test Creatives (TWO DIFFERENT METHODS!!).rtf
│ │
│ ├─09-How to Analyze Creatives (Advanced)
│ │ 01-Copy of Creative Reporting Workflow.docx
│ │ 01-Overview- My Creative Analytics Cheatsheet.mp4
│ │ 01-Overview- My Creative Analytics Cheatsheet.png
│ │ 01-Overview- My Creative Analytics Cheatsheet.rtf
│ │ 02-The Key Metrics You Need to Track (and my take on attribution softwares).mp4
│ │ 02-The Key Metrics You Need to Track (and my take on attribution softwares).png
│ │ 02-The Key Metrics You Need to Track (and my take on attribution softwares).rtf
│ │ 03-The Reports You Need to Be Running Weekly, Monthly, Quarterly.mp4
│ │ 03-The Reports You Need to Be Running Weekly, Monthly, Quarterly.png
│ │ 03-The Reports You Need to Be Running Weekly, Monthly, Quarterly.rtf
│ │ 04-How to Lead a Creative Retro with Your Team (Slide deck!).mp4
│ │ 04-How to Lead a Creative Retro with Your Team (Slide deck!).png
│ │ 04-Reporting Template.pptx
│ │
│ └─10-What's next
│ 01-Iterations to Make When You Find Winners and Losers.mp4
│ 01-Iterations to Make When You Find Winners and Losers.png
│ 01-Iterations to Make When You Find Winners and Losers.rtf
│ 02-COMING SOON- Continuing Your Performance Creative Education.png
