ClickMinded SOP库是数字营销策略模板的集合,
有循序渐进的指导,
你可以使任何网站增长。

标准操作规程使我们能够在不忽略重要步骤的情况下运作大型而复杂的活动,
这使我们大大减少了我们所犯错误的数量,
并提高了我们营销策略的有效性。

  • 教程编号:0743349757
  • 教程语言:英语 / 无字幕
  • 安全扫描:无病毒无插件 / 云查杀 Virustotal Virscan
  • 培训机构:未知
  • 文件大小:809MB
  • 文件格式:视频 / 文档 / 图文
  • 压缩软件:7ZIP
  • 视频播放:完美解码

  └─The ClickMinded SOP Library
      │
      │  
      ├─1. SEO SOPs
      │      SOP 002_ Perform an On-Page Optimization Audit on an existing page_.docx
      │      SOP 011_ SEO Keyword Research and Mapping_.docx
      │      SOP 012_ Launching a Guest-Blogging Link-Building Campaign_.docx
      │      SOP 018_ Create an SEO-Friendly Blog Post_.docx
      │      SOP 019_ Launching an Guestographic Link Building Campaign_.docx
      │      SOP 020 - Setting up Google Search Console_.docx
      │      SOP 022 - Youtube Video Optimization_.docx
      │      SOP 026 -  Resources Page Link-Building Outreach_.docx
      │      SOP 027 - How to perform a URL audit on your site_.docx
      │      SOP 032_ Create an automated search query report_.docx
      │      SOP 041 -  Find on-page optimization opportunities on a website_.docx
      │      SOP 050_ Migrating an existing WordPress website towards SEO-friendly URLs_.docx
      │      SOP 051 - How to Implement and verify 301 Redirects on a WordPress website_.docx
      │      SOP 057 - How to Setup the Perfect Robots.txt File_.docx
      │      SOP 071_ How to launch a link building campaign for your existing content_.docx
      │      SOP055 - How to Setup and Optimize an XML Sitemap_.docx
      │      SOP076 - How to perform a backlink audit on your website_.docx
      │      SOP080 - How to disavow harmful links to clean your backlink profile _.docx
      │      SOP084 - How to Map Your Sales Funnel _.docx
      │    
      │      
      ├─10. Content Marketing SOPs
      │      SOP 016_ How to create awesome blog posts outlines_.docx
      │      SOP 034 - Start and manage your editorial calendar_.docx
      │      SOP 052_ How to create editorial guidelines for guest bloggers_.docx
      │    
      │      
      ├─2. Paid Acquisition SOPs
      │      SOP 005_ Install the Facebook Pixel in Your Site_.docx
      │      SOP 006_ Creating UTM URLs to Track Your Campaigns_.docx
      │      SOP 007_ Creating a Cart-Abandonment Remarketing Campaign Using Facebook Ads_.docx
      │      SOP 010_ Create a Facebook Ads Account using Business Manager_.docx
      │      SOP 013_ Adding Google Ads Global Site Tag to a site (using GTM)_.docx
      │      SOP 014_ Creating a Google Ads Account_.docx
      │      SOP 017_ Setting up Facebook Conversion Tracking_.docx
      │      SOP 025_ Adding Google Ads conversion tracking to a site (using Google Tag Manager)_.docx
      │      SOP 031_ How to create a Lookalike audience on Facebook_.docx
      │      SOP 038_ Setting up an abandoned-cart campaign with Google Display Network_.docx
      │      SOP061 - How to launch a lead generation campaign with Facebook Lead Ads _.docx
      │      SOP062 - How to manage user roles for Facebook Assets (Ad Accounts, Pages, Pixels, etc) _.docx
      │      SOP063 - How to perfectly manage user access for Google Ads accounts_.docx
      │      SOP068 - How to add a Facebook Pixel to a Shopify Store_.docx
      │      SOP069 - How to structure your Facebook Ad Account_.docx
      │      SOP070 - How to select your Facebook Ads Campaign Objective_.docx
      │      SOP073 - How to apply a naming convention to your Facebook Ads Account_.docx
      │      SOP074 - How to select your Facebook Ads Targeting_.docx
      │      SOP075 - How to plan your Facebook Ads Campaign_.docx
      │    
      │      
      ├─3. Analytics and Tracking SOPs
      │      SOP 009_ Adding Google Analytics to a site (using GTM)_.docx
      │      SOP 015_  Excluding own traffic from Google Analytics_.docx
      │      SOP 021_ Setting up Conversion Goals in Google Analytics_.docx
      │      SOP 033_ Verifying that you’re tracking subdomains correctly in Google Analytics_.docx
      │      SOP 035_ Displaying subdomains in your Google Analytics Reports_.docx
      │      SOP 036_ Setting up cross-domain tracking with GTM_.docx
      │      SOP 046_ How to add Google Analytics Annotations to keep track of business events_.docx
      │      SOP 049_ Implementing and Analyzing Heatmaps on your Website_.docx
      │      SOP067 - How to add Google Analytics to a Shopify Store_.docx
      │      SOP077 - How to Configure Search Console data in Google Analytics_.docx
      │      SOP079-Create Quick and Beautiful Google Data Studio Dashboards and Reports_.docx
      │      SOP082-Set up Google Analytics alerts to monitor your main KPIs _.docx
      │      SOP089-How to Reverse Engineer Your Competitor_s Traffic Sources_.docx
      │    
      │      
      ├─4. Social Media SOPs
      │      SOP 028_ Add social sharing links to your site_.docx
      │      SOP 040_ Automate sharing your latest WordPress blog on social media_.docx
      │      SOP 042 - How to get traffic from Quora_.docx
      │      SOP 043 - Performing a social media audit_.docx
      │      SOP 044_ Starting a Social Media Calendar_.docx
      │      SOP 056_ How to Setup a Social Listening Campaign_.docx
      │      SOP 23_ How to create social posts from a blog post_.docx
      │    
      │      
      ├─5. Operation SOPs
      │      SOP 004_ Add Google Tag Manager to a WordPress Site.docx
      │      SOP 008_ Initial WordPress setup_.docx
      │      SOP 024_ Install Sumo in any site using GTM_.docx
      │      SOP 037_ Getting started with team password management_.docx
      │      SOP 053_ How to backup and restore your WordPress website_.docx
      │      SOP 058 - How to Optimize WordPress to Speed Up your Website_.docx
      │      SOP064 - How to manage user access for Google Analytics 360 Suite Products (Google Analytics, Google Tag Manager and Google Optimize)_.docx
      │      SOP065 - How to add Google Tag Manager to a Shopify Store_.docx
      │      SOP066 - How to add Google Tag Manager to a Squarespace site_.docx
      │      SOP083-How to install third-party tools on your site using GTM_.docx
      │    
      │      
      ├─6. Email Marketing SOPs
      │      SOP 001_ Basic Email Testing_.docx
      │      SOP 029 - Set up an amazing welcome email with MailChimp_.docx
      │      SOP 030_ Grow your email list with a content upgrade popup_.docx
      │      SOP 039 - Sending bulk outreach emails with Gmail_.docx
      │      SOP 048 -  Creating an email address with your own domain name_.docx
      │      SOP086-How to Reverse Engineer Competitor_s Email Marketing Strategy_.docx
      │    
      │      
      ├─7. Sales Funnels SOPs
      │      SOP 047_ How to Create a Lead Generation Landing Page_.docx
      │      SOP 059 - How to Setup Google Optimize to Run A_B Tests on Your Website_.docx
      │      SOP 072 - How to prioritize your funnel experiments_.docx
      │      SOP060_ How to Structure, Run, and Analyze an A_B Test on your Website_.docx
      │    
      │      
      ├─8. Tools
      │      ClickMinded  - UTM Builder Template_.xlsx
      │      ClickMinded - Editorial Guidelines Template _.xlsx
      │      ClickMinded - Landing Page Creation Briefing Template_.xlsx
      │      ClickMinded SOP Library - SOP073 - Naming Convention Generator _ Cheatsheet_.xlsx
      │      Link Opportunities Worksheet_.xlsx
      │      SOP Library - ClickMinded Facebook Ads Campaign Planner_.xlsx
      │    
      │      
      └─9. SOP Recipes
              R001-Writing SEO Friendly Blog posts that Convert_.docx
              R002- Boost the ranking of an existing page on search engines_.docx
              R003 - Get ready to run paid ads on Facebook_.docx
              R004 - Launching a new Facebook Ads Campaign_.docx
              R005 - Set up an A_B test tool on your website_.docx
              R006 - Quickly generate leads without a website_.docx
              R007 - Add a lead generating popup to your website_.docx
              R008 - Set up Google Analytics tracking from scratch _.docx
              R009 - Launch a WordPress blog for your business_.docx
              R010-Send bulk personalized outreach emails through Gmail_.docx
              R011 - Kick-off your content engine_.docx
              R012 - Setup the basic SEO technical foundations for your website_.docx
              R013 - Build links for existing content_.docx
              R014 - Get ready to run paid ads on Google_.docx
              R015-Generate leads with a landing page and Facebook Ads_.docx
              R016 - Create a Facebook Ads Strategy_.docx
              R017 - Apply a naming convention to your marketing data_.docx
              R018 - Prioritize and Run A_B tests on your site_.docx
              R019 - Tighten up your account security _.docx
              R020-Kickstart your social media presence_.docx
              R021-Perform on-page optimization on your website_.docx
              R022-Recover abandoned carts through paid ads_.docx


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