ibing 销售页面：hXXps://carlianna.co/bmm-w-bonus
《Brand Mapping Method》是一门专为设计师打造的高效课程，帮助你掌握品牌战略、提升专业价值，从而实现业务转型和涨价接单。
课程内容精炼，共计 3 小时，配有完整的模板、流程图和检查清单，帮你快速构建独特的品牌策略体系，并优化整个项目流程。
你将学会如何：
✅ 明确品牌核心价值，建立有辨识度的视觉形象
✅ 为客户打造独特的品牌定位，赢得信任
✅ 以专业战略思维沟通，减少修改、提升效率
✅ 自信涨价，吸引更高端客户，专注于更有价值的项目完成课程后，你将具备系统化的战略呈现能力，在竞争激烈的设计市场中脱颖而出，获得更大客户与更高收入的机会。
Brand Mapping Method is a focused course designed to help designers transform their businesses and charge higher rates by mastering brand strategy.
The course offers 3 hours of training, along with templates, workflows, and checklists to develop a unique strategy and streamline processes.You’ll learn how to define your brand’s core values, create standout identities for clients, and communicate with authority.
The course teaches you how to raise your prices and book higher-paying clients while cutting down on revisions and miscommunications.After completing BMM, you’ll be able to confidently present strategies, double your rates, and focus on higher-value projects
Differentiate yourself in the crowded design market, offering real-world skills to land bigger clients and scale your business.
教程目录
│ ├─00-Bonuses
│ │ 01-Follow Up Call Worksheet.docx
│ │ 01-How to Decrease Price Increase Risk Cheat Sheet.docx
│ │ 01-Illustrator Proposal Template.zip
│ │ 01-Objections Cheat Sheet.docx
│ │ 01-Sales Call Worksheet.docx
│ │ 01-START HERE.docx
│ │
│ ├─01-START HERE
│ │ 01-Understanding The Map Maker Strategy 40 How to Be Successful With it 41 [ aixinshou.com ].mp4
│ │ 02-How to Become a Brand Strategist 40 And Why Every Brand Image Creator Designer and Writer Should Add Strategist to their Title 41 [ aixinshou.com ].mp4
│ │ 03-Monthly Call Schedule.pdf
│ │ 04-BMM Resource Library.xlsx
│ │ 04-The Resource Library.pdf
│ │
│ ├─02-Phase 1 Brand Research & Exploration Find Every Brands Hidden Answers
│ │ 01-My Signature 3-Step Research Process.pdf
│ │ 01-My Signature 3-Step Research Process[ aixinshou.com ].mp4
│ │ 02-Brand Strategy Research Compliation Document.docx
│ │ 02-Step 1 The Client Questionnaire 40 and How to Get the Answers You Need 41 [ aixinshou.com ].mp4
│ │ 03-Step 2 The DOUBLE Pinterest Board.docx
│ │ 03-Step 2 The DOUBLE Pinterest Board[ aixinshou.com ].mp4
│ │ 04-ADJECTIVE LIST.pdf
│ │ 04-Brand Strategy Research Compliation Document 40 2 41 .docx
│ │ 04-Brand Strategy Research Compliation Document.docx
│ │ 04-Part 1 The Intro Slides Why They Are[ aixinshou.com ].mp4
│ │ 04-Part Five Surface Level Deep Problem Uncovering[ aixinshou.com ].mp4
│ │ 04-Part Four Audience Path 40 What x27 s Their Story 41 [ aixinshou.com ].mp4
│ │ 04-Part Six Values Voice[ aixinshou.com ].mp4
│ │ 04-Part Three Going Deeper w Audience[ aixinshou.com ].mp4
│ │ 04-Part Two The Audience Categorization Page[ aixinshou.com ].mp4
│ │ 04-Step 3 The Strategy Session.docx
│ │ 04-strategy session template 2019 40 1 41 .pptx
│ │ 04-What is the Strategy Session[ aixinshou.com ].mp4
│ │ 05-BONUS What to do if your client doesn x27 t know their audience.pdf
│ │ 05-Market Research Questions.docx
│ │
│ ├─03-Phase 2 Mapping AKA Creating the Brand Carry-All
│ │ 01-Getting to know the brand carry-all[ aixinshou.com ].mp4
│ │ 02-Audience Persona Page[ aixinshou.com ].mp4
│ │ 02-How to Create the Map.pdf
│ │ 02-Intro into the Map[ aixinshou.com ].mp4
│ │ 02-The Branded Path Page[ aixinshou.com ].mp4
│ │ 02-The Competition Analysis Page[ aixinshou.com ].mp4
│ │ 03-Brand Heart Page[ aixinshou.com ].mp4
│ │ 03-Brand Voice Page[ aixinshou.com ].mp4
│ │ 03-Brand Words Page[ aixinshou.com ].mp4
│ │ 03-Core Values[ aixinshou.com ].mp4
│ │ 03-Differentiating Statement Page[ aixinshou.com ].mp4
│ │ 03-Intro to the Compass[ aixinshou.com ].mp4
│ │ 03-Mission Statement Page[ aixinshou.com ].mp4
│ │ 04-Direct Solutions to Audiences Problems[ aixinshou.com ].mp4
│ │ 04-Industry-Design Specific Solutions 40 suggesting solutions specific to your knowledge copywriting design social[ aixinshou.com ].mp4
│ │ 04-Intro to The Gear[ aixinshou.com ].mp4
│ │ 04-Mood Board 40 colors overall aesthetic 41 [ aixinshou.com ].mp4
│ │ 04-Social Media Solutions[ aixinshou.com ].mp4
│ │ 04-Typography 40 Font Logo Mood Board 41 [ aixinshou.com ].mp4
│ │
│ ├─04-Phase 3 Presenting Your Big Moment!!
│ │ 01-How to Organize the Brand Carry-All[ aixinshou.com ].mp4
│ │ 02-Email Template.docx
│ │ 02-How to Send the Brand Carry-All 40 So You Can Get The Best Feedback 41 .docx
│ │ 02-How to Send the Brand Carry-All 40 So You Can Get The Best Feedback 41 [ aixinshou.com ].mp4
│ │ 02-Video Script.docx
│ │ 03-How to Finalize the Brand Carry-All[ aixinshou.com ].mp4
│ │
│ ├─05-Phase 4 Creating the Design and Assets
│ │ 01-Intro into Designing the Assets From the Brand Carry-All[ aixinshou.com ].mp4
│ │ 02-How to Create a Logo Infused with Strategy From the Carry-All[ aixinshou.com ].mp4
│ │ 03-How to Create a Website Infused with[ aixinshou.com ].mp4
│ │
│ ├─06-Bonus!!!
│ │ 01-How to Differentiate Brand Yourself as a Brand Strategist.docx
│ │ 01-How to Differentiate Brand Yourself as a Brand Strategist[ aixinshou.com ].mp4
│ │ 02-Favorite Mockups.docx
│ │ 02-How to Build a Portfolio that Converts.docx
│ │ 02-How to Build a Portfolio that Converts[ aixinshou.com ].mp4
│ │ 02-sitemap template for desginers - 8HJ6x1bPSBCpe2J8cMYN.pdf
│ │ 03-How to Get your Next Client[ aixinshou.com ].mp4
│ │ 04-Brand Carry-All Template 2019.pdf
│ │ 04-BRAND GUIDELINES TEMPLATE.indt
│ │ 04-Brand Strategy Research Compliation Document.docx
│ │ 04-BRAND STRATEGY TEMPLATE 2022.indd
│ │ 04-Contract.docx
│ │ 04-Emails for Brand Strategy Logo Deliverables-2021.docx
│ │ 04-The Template Library.docx
│ │ 04-welcome packet template.pdf
│ │ 05-BRAND CARRY-ALL EXAMPLE ON.pdf
│ │ 05-Real Life Examples[ aixinshou.com ].mp4
│ │ 06-Book List.docx
│ │ 06-Business Resources.docx
│ │ 06-Favorite Mockups.docx
│ │
│ ├─07-BONUS Managing the Brand Strategy Process from Beginning to End
│ │ 01-Welcome to Managing Projects[ aixinshou.com ].mp4
│ │ 02-Client Project High Level Overview Timeline.xlsx
│ │ 02-Duplicating and Maintaining[ aixinshou.com ].mp4
│ │ 02-EMAILS 2.docx
│ │ 02-EMAILS.docx
│ │ 02-External Template Overview[ aixinshou.com ].mp4
│ │ 02-Internal Template Overview[ aixinshou.com ].mp4
│ │ 02-Three tools I use to manage projects[ aixinshou.com ].mp4
│ │ 02-Website Checklist Template.xlsx
│ │ 02-WORKFLOW 2.xlsx
│ │ 02-WORKFLOW.xlsx
│ │ 03-Bringing It All Together - Applying It To A Live Project[ aixinshou.com ].mp4
│ │ 03-Creating a Contact Form[ aixinshou.com ].mp4
│ │ 03-Creating Brochures[ aixinshou.com ].mp4
│ │ 03-Creating Email Templates[ aixinshou.com ].mp4
│ │ 03-Creating Questionnaires[ aixinshou.com ].mp4
│ │ 03-Onboarding Offboarding Trainings w Honeybook.docx
│ │ 03-Setting Up Your Honeybook Account [ aixinshou.com ].mp4
│ │ 03-Uploading Contracts Creating Proposals[ aixinshou.com ].mp4
│ │ 03-Workflows Automations[ aixinshou.com ].mp4
│ │ 04-SOP x27 S and why they are essential to growth[ aixinshou.com ].mp4
│ │ 05-Q A w Carli x27 s Project Manager BONUS.docx
│ │ 05-Q A w Carli x27 s Project Manager BONUS[ aixinshou.com ].mp4
│ │ 06-Brand Strategy Research Compliation Document.docx
│ │ 06-Client Project High Level Overview Timeline.xlsx
│ │ 06-Contract.docx
│ │ 06-Marketing Sales Profit Projection Planning.xlsx
│ │ 07-Profit Sales Marketing Tracking[ aixinshou.com ].mp4
│ │
│ └─08-Bonus Brand Strategy in... Expert Series
│ 01-Brand Strategy in Packaging with Lauren Braier of Elby Creative.docx
