这门全面的课程聚焦于快速成长的设计企业至关重要的基本因素。

通过8个主要章节,为你提供成功必需的系统和流程。

通过专家的引导,掌握客户获取,学会应对询问,制作提案,赢得客户。

简化你的入职流程,管理支付,并轻松保持项目清晰。

揭示品牌策略的力量,提升你的设计工作。

从主持策略电话会议,到制定深根于策略的视觉识别,揭示提升品牌知名度和提升销售的秘诀。

学习有效的客户沟通技巧,完善你的演示技巧。

使用课程中提供的经过验证的脚本和模板,优雅地应对反馈。

This comprehensive course focuses on the foundational aspects crucial for a fast-growing design venture. Learn through 8 key chapters, empowering you with systems and processes to thrive.

Master client acquisition with expert guidance on handling enquiries, crafting proposals, and winning clients. Streamline your onboarding process, manage payments, and maintain project clarity effortlessly.

Uncover the power of brand strategy to elevate your design work. From hosting strategy calls to crafting visual identities rooted in strategy, unlock the secrets to driving brand awareness and boosting sales.

Learn effective client communication techniques and perfect your presentation skills. Navigate feedback with finesse using proven scripts and templates provided in the course.

  • 教程编号:1287039174
  • 教程语言:英语 / 无字幕
  • 安全扫描:无病毒无插件 / 云查杀 Virustotal Virscan
  • 培训机构:未知 / IMJMJ
  • 文件大小:11.73GB
  • 文件格式:视频 / 文档 / 图文
  • 压缩软件:7ZIP
  • 视频播放:完美解码

The Client Process
  │  
  │  
  └─The Client Process
      │  
      │  
      ├─01-Introduction
      │      01-Why 'The Client Process' is Important.mp4
      │      02-Overview of the Course.mp4
      │      
      │      The Client Process Resource Hub.rtf
      │      
      ├─02-Handling Enquiries
      │      01-Handling Client Enquiries & Mastering Discovery Calls.mp4
      │      02-Watch a Discovery Call (Real-life example).mp4
      │      03-Putting together a WINNING Project Proposal.mp4
      │      
      │      
      ├─03-Onboarding
      │      01-What is Onboarding.mp4
      │      02-Creating Your Client Contract.mp4
      │      03-Invoicing Your Client.mp4
      │      04-Setting Up Your Client Portal.mp4
      │      
      │      
      ├─04-Overview of Brand Strategy
      │      01-Introduction to Brand Strategy.mp4
      │      02-Your Guide to Hosting a Brand Strategy Call.mp4
      │      03-Watch a Brand Strategy Call (Real-life Example).mp4
      │      
      │      
      ├─05-Brand Foundations
      │      01-Introduction to Brand Foundations.mp4
      │      02-Identifying a Brand's Purpose.mp4
      │      03-Identifying a Brand's Mission.mp4
      │      04-Identifying a Brand's Vision.mp4
      │      05-Identifying the Brand's Values.mp4
      │      
      │      
      ├─06-Brand Positioning
      │      01-Introduction to Target Audience.mp4
      │      02-How to Research & Gather Data (Target Audience).mp4
      │      03-Creating Audience Personas (Target Audience).mp4
      │      04-Identifying the Audiences Problems & Solutions (Target Audience).mp4
      │      05-Mapping out The Buyer's Journey (Target Audience).mp4
      │      06-Introduction to Competitor Analysis.mp4
      │      07-Identifying the Competitors (Competitor Analysis).mp4
      │      08-How to Research & Gather Intel (Competitor Analysis).mp4
      │      09-Presenting Your Findings (Competitor Analysis).mp4
      │      10-Identifying the Competitive Advantage (Competitor Analysis).mp4
      │      11-Introduction to Personality & Voice.mp4
      │      12-Determining a Brand's Personality (Personality & Voice).mp4
      │      13-Determining a Brand's Voice (Personality & Voice).mp4
      │      
      │      
      ├─07-Creative Direction
      │      01-Introduction to Creative Direction.mp4
      │      02-How to Gather Visual Inspiration.mp4
      │      03-Creating Mood Boards.mp4
      │      04-Adding Context to your Mood Boards.mp4
      │      05-Presenting The Strategy & Gathering Client Feedback.mp4
      │      06-What if your Client doesn’t need an Extensive Strategy (Mini Strategy).mp4
      │      
      │      
      ├─08-Designing the Visual Identity
      │      01-Introduction to the Design Process.mp4
      │      02-Designing the Logotype.mp4
      │      03-Designing the Logo Suite.mp4
      │      04-Designing Illustrations-Brand Assets.mp4
      │      05-Exploring & finalising the Brand's Colour Palette.mp4
      │      06-Bringing the Brand to Life using Mockups.mp4
      │      
      │      
      ├─09-Presenting Your Work
      │      01-What is the One Concept Method.mp4
      │      02-Putting together the Brand Presentation.mp4
      │      03-Gathering Effective Client Feedback.mp4
      │      04-Watch a 'Client Feedback' Call (Real-life Example).mp4
      │      
      │      
      ├─10-Offboarding
      │      01-Introduction to Offboarding.mp4
      │      02-Exporting and Organising Logo Files.mp4
      │      03-Exporting Illustrations & Brand Patterns.mp4
      │      04-Creating the Brand Guidelines Document.mp4
      │      05-Seamlessly Offboarding Your Client.mp4
      │      06-The Post-Launch Client Follow Up.mp4
      │      
      │      
      └─11-THE END
              01-The End (get your tissues ready).mp4
              02-A HUGE Thank You.mp4
              03-Your Review.pdf


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