ibing 销售页面：hXXps://breakthroughadvertisingbook.com/order-breakthrough-advertising-mastery/
通过这本指南，轻松掌握Gene Schwartz的经典营销策略，让复杂的概念变得简单易懂。
**《突破广告大师》**不仅仅是原作的总结，它深入剖析了Schwartz的营销理论，并通过清晰的解释、可操作的工作表和循序渐进的练习，帮助你真正理解并应用这些核心原则。这本书提供超过500页的深刻洞察，除了详细的模板和笔记部分，还包含了视频培训，帮助你加深对营销原理的理解。
你将接触到真实的案例和300多条历史广告，理论与实践结合，培养出持久的“营销肌肉记忆”。这不仅是对Schwartz开创性工作的简化解读，还配有彩色标注内容和注释参考，让你更加轻松地消化和吸收。
Unlock the brilliance of Gene Schwartz’s timeless marketing strategies with a practical approach.
This guide demystifies complex concepts through clear explanations, actionable worksheets, and step-by-step exercises.Breakthrough Advertising Mastery goes beyond summarizing the original.
With over 500 pages of insights, it includes hands-on templates, note sections, and video training to help you internalize key principles.
You’ll explore real-world examples and 300+ historical ads, connecting theory with application to develop lasting “Marketing Muscle Memory.”Dive into simplified yet nuanced interpretations of Schwartz’s groundbreaking work, complete with color-coded content and annotated references.
- 教程编号：0829863273
- 教程语言：英语 / 无字幕
- 安全扫描：无病毒无插件 / 云查杀 Virustotal Virscan
- 培训机构：未知 / IMJMJ
- 文件大小：2.35GB
- 文件格式：视频 / 文档 / 图文
- 压缩软件：7ZIP
- 视频播放：完美解码
教程目录
│ └─Breakthrough Advertising Mastery Digital
│ │ Breakthrough Advertising Mastery Download.pdf
│ │
│ ├─BONUS - Breakthrough Advertising Study Group Recordings
│ │ 1-Writing Headlines and Leads that Get Noticed with TXL Member Kev.mp4
│ │ 3-How to Spot Copy Patterns that Make Your Prospects Say Yes with .mp4
│ │
│ └─Breakthrough Advertising Mastery
│ │ CH5-Summary_ The Art of Creative Planning How to Make an Idea Grow.pdf
│ │ CH6-Inside Your Prospect’s Mind_ What Makes People Read, Want, Believe.pdf
│ │
│ ├─Chapter 1
│ │ Ch 1.1 Exercise - Desire Worksheet.xlsx
│ │ Ch 1.2 Exercise - Product Performance Assignment.xlsx
│ │ Ch1_ BAM Fill in the Blank Answers.pdf
│ │ Watch How to Use the Desire Worksheet.mp4
│ │ Watch How to Use the Product Performance Worksheet.mp4
│ │
│ ├─Chapter 10
│ │ Ch 10 Exercise - The Fourth Technique of Breakthrough Copy_ Redefinition.docx
│ │ Watch - How to Use the Redefinition Worksheet.mp4
│ │
│ ├─Chapter 11
│ │ Ch 11 Exercise - The Fifth Technique of Breakthrough Copy_ Mechanization.docx
│ │ Watch - How to Use the Mechanization Worksheet.mp4
│ │
│ ├─Chapter 12
│ │ Ch 12 Exercise - The Sixth Technique of Breakthrough Copy_ Concentration.docx
│ │ Watch - How to Use the Concentration Worksheet.mp4
│ │
│ ├─Chapter 13
│ │ Ch 13 The Sixth Technique of Breakthrough Copy - Camouflage.docx
│ │ Watch - How to Use the Camouflage Worksheet.mp4
│ │
│ ├─Chapter 2
│ │ Ch 2 Exercise - Awareness Level Questions Worksheet.xlsx
│ │ Shareable Levels of Awareness - Chart.docx
│ │ Watch - How to Use the Awareness Level Questions Worksheet.mp4
│ │
│ ├─Chapter 3
│ │ Ch 3 Exercise - Market Sophistication Worksheet.docx
│ │ Shareable Market Sophistication - Chart.docx
│ │ Watch - How to Use the Market Sophistication Worksheet.mp4
│ │
│ ├─Chapter 4
│ │ Ch 4 Exercise - Headline Worksheet.docx
│ │ Watch - How to Use the Headline Pattern Worksheet.mp4
│ │
│ ├─Chapter 7
│ │ Ch 7 Exercise - The First Technique of Breakthrough Copy_ Intensification.docx
│ │ Watch - How to Use the Intensification Worksheet.mp4
│ │
│ ├─Chapter 8
│ │ Chapter 8_ The Second Technique of Breakthrough Copy_ Identification.docx
│ │ Watch - How to Use the Identification Worksheet.mp4
│ │
│ └─Chapter 9
│ Ch 9 Exercise - The Third Technique of Breakthrough Copy_ Gradualization.docx
│ Watch - How to Use the Gradualization Worksheet.mp4
