ibing 销售页面：hXXps://breakthroughadvertisingbook.com/ba-bootcamp/
You will learn to understand your market’s deepest desires and position your product as the perfect solution.
The program includes six live calls, recorded for lifetime access, covering how to identify strong market desires, channel them to your offer, and write effective copy for unaware or skeptical prospects.Each call, lasting up to 90 minutes, comes with 30-minute assignments and worksheets to apply concepts to your business.
A bonus call features expert copywriters and AI specialists, offering live feedback.By completing the Bootcamp, you will gain practical skills to create standout marketing, understand your audience deeply, and boost sales by applying Schwartz’s proven methods.
你将学会深入理解市场最深层的需求，并将你的产品定位为完美解决方案。课程内容包括 六场直播课程（均有录播可终身回看），涵盖：
如何识别强烈的市场需求
将需求精准导入你的产品方案
为不了解或持怀疑态度的潜在客户撰写高转化文案
每场课程最长 90 分钟，并配有 30 分钟的作业和工作表，帮助你将理论应用到自己的业务中。
额外赠送一场专家直播：由顶级文案师和 AI 专家提供现场反馈。完成本训练营后，你将掌握实用技能：打造出色营销方案、深度理解受众，并运用 Schwartz 的验证方法 提升销售业绩。
教程目录
│ ├─Breakthrough Advertising Mastery
│ │ │ Breakthrough Advertising Mastery Download.pdf
│ │ │
│ │ ├─BONUS - Breakthrough Advertising Study Group Recordings
│ │ └─Breakthrough Advertising Mastery
│ │ │ CH5-Summary_ The Art of Creative Planning How to Make an Idea Grow.pdf
│ │ │ CH6-Inside Your Prospect’s Mind_ What Makes People Read, Want, Believe.pdf
│ │ │
│ │ ├─Chapter 1
│ │ │ Ch 1.1 Exercise - Desire Worksheet.xlsx
│ │ │ Ch 1.2 Exercise - Product Performance Assignment.xlsx
│ │ │ Ch1_ BAM Fill in the Blank Answers.pdf
│ │ │ Watch How to Use the Desire Worksheet.mp4
│ │ │ Watch How to Use the Product Performance Worksheet.mp4
│ │ │
│ │ ├─Chapter 10
│ │ │ Watch - How to Use the Redefinition Worksheet.mp4
│ │ │
│ │ ├─Chapter 11
│ │ │ Watch - How to Use the Mechanization Worksheet.mp4
│ │ │
│ │ ├─Chapter 12
│ │ │ Watch - How to Use the Concentration Worksheet.mp4
│ │ │
│ │ ├─Chapter 13
│ │ │ Ch 13 The Sixth Technique of Breakthrough Copy - Camouflage.docx
│ │ │ Watch - How to Use the Camouflage Worksheet.mp4
│ │ │
│ │ ├─Chapter 2
│ │ │ Ch 2 Exercise - Awareness Level Questions Worksheet.xlsx
│ │ │ Shareable Levels of Awareness - Chart.docx
│ │ │ Watch - How to Use the Awareness Level Questions Worksheet.mp4
│ │ │
│ │ ├─Chapter 3
│ │ │ Ch 3 Exercise - Market Sophistication Worksheet.docx
│ │ │ Shareable Market Sophistication - Chart.docx
│ │ │ Watch - How to Use the Market Sophistication Worksheet.mp4
│ │ │
│ │ ├─Chapter 4
│ │ │ Ch 4 Exercise - Headline Worksheet.docx
│ │ │ Watch - How to Use the Headline Pattern Worksheet.mp4
│ │ │
│ │ ├─Chapter 7
│ │ │ Watch - How to Use the Intensification Worksheet.mp4
│ │ │
│ │ ├─Chapter 8
│ │ │ Watch - How to Use the Identification Worksheet.mp4
│ │ │
│ │ └─Chapter 9
│ │ Watch - How to Use the Gradualization Worksheet.mp4
│ │
│ └─Breakthrough Advertising Mastery - Bootcamp Plus
│ ├─Bonus - Advertising Mastery
│ │ 01-Ch 11 Exercise - Desire Worksheet.xlsx
│ │ 01-Ch 12 Exercise - Product Performance Assignment.xlsx
│ │ 01-Ch1_ BAM Fill in the Blank Answers.pdf
│ │ 01-Watch How to Use the Desire Worksheet.mp4
│ │ 01-Watch How to Use the Product Performance Worksheet.mp4
│ │ 02-Ch 2 Exercise - Awareness Level Questions Worksheet.xlsx
│ │ 02-Shareable States of Awareness - Chart.docx
│ │ 02-Watch - How to Use the Awareness Level Questions Worksheet.mp4
│ │ 03-Ch 3 Exercise - Market Sophistication Worksheet.docx
│ │ 03-Shareable Market Sophistication - Chart.docx
│ │ 03-Watch - How to Use the Market Sophistication Worksheet.mp4
│ │ 04-Ch 4 Exercise - Headline Worksheet.docx
│ │ 04-Watch - How to Use the Headline Pattern Worksheet.mp4
│ │ 07-Watch - How to Use the Intensification Worksheet.mp4
│ │ 08-Identification Worksheet.docx
│ │ 08-Watch - How to Use the Identification Worksheet.mp4
│ │ 09-Watch - How to Use the Gradualization Worksheet.mp4
│ │ 10-Watch - How to Use the Redefinition Worksheet.mp4
│ │ 11-Watch - How to Use the Mechanization Worksheet.mp4
│ │ 12-Watch - How to Use the Concentration Worksheet.mp4
│ │ 13-Watch - How to Use the Camouflage Worksheet.mp4
│ │ 14-Breakthrough Advertising Mastery Download.pdf
│ │
│ ├─Call 1 - Mass Desire
│ │ BA Bootcamp - Desire Assignment.xlsx
│ │ Mass Desire Recording.mp4
│ │ Prompts.rtf
│ │ Session 1 - Mass Desire AI.pptx
│ │
│ ├─Call 2 - Channeling Desire
│ │ BA Bootcamp - Product Performance Assignment.xlsx
│ │ Call 2 Recording.mp4
│ │ Prompt.rtf
│ │ Session 2 - Channeling Desire AI.pptx
│ │
│ ├─Call 3 - States of Awareness
│ │ BA Bootcamp - States of Awareness Question Exercise.xlsx
│ │ Call 3 - States of Awareness.mp4
│ │ Prompt.rtf
│ │ Session 3 - States of Awareness AI.pptx
│ │
│ ├─Call 4 - Stages of Market Sophistication
│ │ Call 4 Recording.mp4
│ │ Prompt.rtf
│ │ Session 4 - Market Sophistication AI.pptx
│ │ Shareable Market Sophistication - Chart.docx
│ │
│ ├─Call 5 - Office Hours
│ │ Call 5 Recording.mp4
│ │
│ └─Call 6 - How Gene Worked
│ Call 6 Recording.mp4
│ Shareable Session 6 - How Gene Worked.pptx
