不要急着去做一笔不太可能发生的交易
(这几乎肯定会影响未来的销售),
我们可以在交易之前专注于关系。

这个看似简单的决定改变了接下来的一切。

在《电子邮件的艺术》中,
我们把这个原则称为
“人,而不是指标”,

要认识到你列表上的每个人都是真实的人,
有真实的问题需要解决,
有真实的愿望需要实现。

  • 教程编号:0467328884
  • 教程语言:英语 / 无字幕
  • 安全扫描:无病毒无插件 / 云查杀 Virustotal Virscan
  • 培训机构:未知 / IMJMJ
  • 文件大小:6.08GB
  • 文件格式:视频 / 文档 / 图文
  • 压缩软件:7ZIP
  • 视频播放:完美解码

└─Art Of Email
    │  00-Foreword.pdf
    │  00-Welcome.pdf
    │
    │  
    ├─01-Module 1 - The Foundations of AoE
    │      01-Introduction.pdf
    │      02-Emphasize Relationships Before Transactions.pdf
    │      03-Customers are Created Before They Buy Anything.pdf
    │      04-World Building.pdf
    │      05-Permission Before Promotion.pdf
    │      06-Strategy + 10,000′ View.pdf
    │      07-How to Think About Writing.pdf
    │      08-The Nine-Dot Puzzle.pdf
    │    
    │      
    ├─02-Module 2
    │      01-Andrew Stanton - The clues to a great story.mp4
    │      01-How to truly MOVE your audience - Lisa Nichols.mp4
    │      01-Kevin Costner's Kindness Was Repaid - The Graham Norton Show.mp4
    │      01-Principles of Serialized Narratives.pdf
    │    
    │      
    ├─03-Module 3
    │      01-CLIC '16 - Mark Levy's Freewriting Tips for Innovators.mp4
    │      01-Soap Opera Series (SOS) Overview.mp4
    │      01-Soap Opera Series (SOS).pdf
    │    
    │      
    ├─04-Module 4
    │      01-Relationship Building Series (RBS) Overview.mp4
    │      01-Relationship Building Series (RBS).pdf
    │    
    │      
    ├─05-Art of Email (AoE) (Live Workshop)
    │      01-Oct 11 2021 PLS for AoE Workshop.mp4
    │      02-Q&A Call 1 Transcript.pdf
    │      02-Q&A Call 1.mp4
    │      03-Week 2 Transcript.pdf
    │      03-Week 2.mp3
    │      04-Q&A Call 2 Transcript.pdf
    │      04-Q&A Call 2.mp4
    │      05-Week 3 Transcript.pdf
    │      05-Week 3.mp3
    │      06-(Pub) RBS Review (Robin Harford).docx
    │      06-RBS Review (Robin Harford) Transcript.pdf
    │      06-RBS Review (Robin Harford).mp4
    │      07-AoE Workshop Questions - Week 3.docx
    │      07-Q&A Call 3 Transcript.pdf
    │      07-Q&A Call 3.mp4
    │      08-Week 4 Transcript.pdf
    │      08-Week 4.mp3
    │      09-(Pub) SOS Review (Julie Angel).docx
    │      09-SOS Review (Julie Angel) Transcript.pdf
    │      09-SOS Review (Julie Angel).mp4
    │      10-AoE Workshop Questions - Week 4.docx
    │      10-Q&A Call 4 Transcript.pdf
    │      10-Q&A Call 4.mp4
    │      11-Week 5 Transcript.pdf
    │      11-Week 5.mp3
    │      12-(Pub) November Masterclass Dating (Khara for Anna).docx
    │      12-Bridge Review Transcript.pdf
    │      12-Bridge Review.mp4
    │    
    │      
    ├─06-Audience & Offer Masterclass (AOM)
    │      01-Audience & Offer Masterclass (Part I).pdf
    │      02-Audience & Offer Masterclass (Part II).pdf
    │      02-Customer Gains Trigger Questions (PDF).pdf
    │      02-Customer Jobs Trigger Questions (PDF).pdf
    │      02-Customer Pains Trigger Questions (PDF).pdf
    │      02-Gain Creators Trigger Questions (PDF).pdf
    │      02-Pain Relievers Trigger Questions (PDF).pdf
    │      02-The Value Proposition Canvas (PDF).pdf
    │      02-Value Proposition Design Overview (TTE).mp4
    │    
    │      
    ├─07-Module 5
    │      01-Overview - Value Newsletter (VNL).mp4
    │      01-Value Newsletter (VNL).pdf
    │    
    │      
    ├─08-Module 6
    │      01-Bridge Emails.pdf
    │      01-Overview - Bridge Emails.mp4
    │    
    │      
    ├─09-Module 7
    │      01-Overview - Story-Powered Promotions (SPPs) — Part 1.mp4
    │      01-Story-Powered Promotions (SPPs) — Part 1.pdf
    │      02-SPP Basic.mp4
    │      02-SPP Stack + VIP.mp4
    │      02-Story-Powered Promotions (SPPs) — Part 2.pdf
    │      03-Story-Powered Promotions (SPPs) — Part 3.pdf
    │    
    │      
    ├─10-Module 8
    │      01-Overview - Product Launch Series (PLS).mp4
    │      01-Product Launch Series (PLS).pdf
    │    
    │      
    ├─11-Module 9
    │      01-Customer Onboarding Series (COS).pdf
    │      01-Overview - Customer Onboarding Series (COS).mp4
    │    
    │      
    ├─12-Module 10
    │      01-Putting it All Together.pdf
    │    
    │      
    └─13-Module 11
            00-Advanced Ideas - Introduction.pdf
            01-Subscribing to the VNL (after an RBS or COS).pdf
            02-How To 'Mute' VNLs (when in SOSs, SSPs, PLSs).pdf
            03-Re-Engagement Series.pdf
            04-How To Use The 'VIP' Idea In Other Creative Ways.pdf


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