如何将某些常用的功能转化为卖点

你将学习:

区分功能和好处。
确定利益的好处,
这意味着能轻松能够深入挖掘潜在客户的思想,并找到他们的动机。

运用简单而有效的三步框架来撰写营销文案。
将冷酷的功能转化为强大的情感利益。
理解并应用在营销信息中最重要的3个触发词。
和更多的

  • 教程编号:1585784256
  • 教程语言:英语 / 无字幕
  • 安全扫描:无病毒无插件
  • 培训机构:未知 / IMJMJ
  • 文件大小:383MB
  • 文件格式:视频 / 文档 / 图文

教程目录
   ├─1. Copywriting How To Convert Cold  Features Into Benefits That Sell
   │      1. Introduction.mkv
   │      1. Introduction.vtt
   │      2. Here Is What You Will Learn In Short.mkv
   │      2. Here Is What You Will Learn In Short.vtt
   │      3. The Difference Between Features And Benefits.mkv
   │      3. The Difference Between Features And Benefits.vtt
   │      4. Convert Cold Features Into Benefits That Sell.mkv
   │      4. Convert Cold Features Into Benefits That Sell.vtt
   │      5. What Is The Benefit Of The Benefit.mkv
   │      5. What Is The Benefit Of The Benefit.vtt
   │      6. The Ladder Of Abstraction And Your Benefits.mkv
   │      6. The Ladder Of Abstraction And Your Benefits.vtt
   │      7THEPL~1.mkv
   │      说明.txt
   │      
   ├─2. Your Project
   │      1. Your Project Assignment.html
   │      2. Benefits And Features - PRINT.pdf
   │      3. Project Assignment Example.pdf
   │      说明.txt
   │      
   ├─3. Your Bonus
   │      1. Grab Your Bonus Now!.pdf
   │      2. Copywriting & Marketing Books Recommended By Vladimir Raykov.html
   │      说明.txt
   │      
   └─4. BONUS for 2017- Audio Version For Your MP3 Player & All Presentations (PDF)
           1. Introduction - Audio.html

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